How To Get The Top Class Serum Packaging
January 31, 2024 Cosmetic Packaging
Hey, are you running a serum business and want to be called a brand? If yes then it’s going to be too much tough for all of you because of the high competition outside.
Because the serum is one of the most highly selling products in the cosmetic industry it will surely be challenging for you to compete with your competitors. That’s why you need to know about the secrets to making your packaging look more alluring and satisfactory to your customers.
Custom packaging is your answer which can make it possible for you along with the rest of the factors and you can also use this as a strong marketing tool with the right printing. Today we are going to explore all of the factors that that how you can make your ordinary serum packaging look like a branded one to seek your customer’s attention.
First, you need to make sure the material selection should be done seriously before moving forward and that’s the key to getting the rest of the things done in the best possible way.
Let’s suppose you approach us or any of the other manufacturers to get this done for you, our exoperts will surely be going to ask which kind of material you would prefer for your hyaluronic acid serum boxes.
Here is another tip for you, always analyze your product first and then choose any of the easy-to-afford quality packaging because if your serum bottle is very delicate and can’t keep your serum safe and flawless from all of the external factors then you must have this sustainable packaging.
- Kraft paper
- Recycled materials
- Biodegradable options
You can have all of the above-mentioned materials to get this done. Cardboard is at the top globally because of its easy-to-afford and best-to-go quality.
Another crucial factor you need to know is biodegradable elements. You need to prefer biodegradable material while manufacturing your eye serum boxes or any of the others that you are looking for.
Now let’s move towards the next step which you need to know how to make the process more safe and best.
Printing is the second and most important thing that you need to know and that’s the point where you will differentiate yourself from the rest of your competitors in the market. Because it’s been searched that the customers can easily differentiate the local product packaging and the branded ones.
Following are the printing techniques mostly used in making your vitamin serum boxes or any of the serum packaging that you are looking for and many of the flexibilities that you will surely be going to face to make it look more exceptional according to requirements.
- CMYK Model
- PMS Model
The majority of the manufacturers do these types of printings including CBM too but still, the difference will be there which will be visible to you. The following will be the further varieties that you will have on the line to make it a bit easier to understand and go at the micro level to get your essential serum packaging the best looking ever.
- Custom printing options
- Full-color printing
- Matte or glossy finish
- Customizable designs and graphics
Let’s make the talk more interesting, and discuss the next step after getting done with printing.
After getting done with the material selection and the rest of the things now you need to have a look at the ad-ons to make your printing look more enticing and pleasing enough to convince your customers. Have a look!
- Hot stamping
- Raised ink
- Metalized foiling
- Hot stamp foiling
You can have any of these to make your packaging look more beautiful and worth having on the shelves of your retail store. Let’s move forward after getting this done. But you will also have many other options to make it easier to choose the things that can make your dream come true like having insertions inside your serum packaging or window cutouts to make it a bit visible to your customers and you might have seen this
Laminations are best to add some extra charm and to make your packaging look perfect to justify its presence. There are different types of lamination you will get to be familiar with and can choose any of them.
But this will be more challenging when you get to know that many of the manufacturers aren’t providing this but no worries you can have it at CBM because we have the experts who are consistently in touch with all of the modern trends.
- Gloss (varnishes and lamination)
- Matt (varnishes and lamination)
- Clay coating
- Aqueous coating
You can add a different charm and a different feel to your serum box packaging by using any of these lamination options and your manufacturers will surely be going to offer it to you so you can choose any of them according to you. Because not all of the boxes will be done in the same way, you need to analyze first which one will be suitable for your competitors.
Importance of laminations for serum packaging:
Look, it’s very simple to differentiate which kind of custom packaging you are looking for if you want something really premium and of high quality to set a standard.
So, this is the most amazing thing you can ever have while manufacturing your small serum boxes black 1.5″x 4.5″ or any of the other boxes according to your demands. You can mold all of these aspects according to your choice to get it more personalized according to your product and your business standards.
- Options for different sizes and shapes
- Custom designs and graphics
- Branding and logo placement
- Options for different finishes and textures
Always make sure that all of the manufacturers are providing the following features in their packaging solutions but still many of them aren’t. So choose wisely after having a look at its standard features of serum packaging.
- Sturdy construction
- Easy assembly
- Customizable sizing
All of these aspects make it look more user-friendly so you can give something better to your customers to win their trust. The simplest way to judge any manufacturer is to have a look at their track record and the rest of the customer reviews what they talk about them so you can judge accordingly.
Today we have elaborated on all of the major aspects along with tips and tricks on how you can have the most amazing and premium quality serum packaging and get your product sold like crazy.
And there is no point in wasting time and money if you want to go with that old-style packaging. Because the trend has changed so now you need to design the packaging and the rest of the elements of your business in a modern way. And only the right manufacturers can make it happen for you which we discussed above. Stay tuned for more informative and interesting blogs.