7 Tips To Promote Your Products With Custom Display Boxes
September 9, 2022 Product By Industry
The primary purpose of product marketing is to attract customers to the products and urge them to buy them. Brands can achieve this goal with custom display boxes that give a pleasant appearance to the product. Do you know what role these custom boxes play in your product presentation? These product display packaging boxes present the products ahead of your target customers in a befitting manner. And, People are inclined to the products boxes in unique, striking, and innovative packaging. In addition to this, the global Display Packaging Market size is growing rapidly with significant growth rates from the forecast period, i.e., 2022 to 2030.
How To Promote Your Products With Custom Display Boxes
The attractive custom display of your products helps your brand promote and get more sales profit and makes you a successful brand in the open market. In other words, custom display packaging boxes convince customers to buy the products, which leads to a boost in the branded products sales. These customizable product display boxes have become an essential part of retail business for brands to beat their competitors.
Custom retail display boxes are also known as counter display boxes. These boxes can be placed on any retail shopping store’s shelves as well as on countertops with your brand’s printed logo. However, here are some essential tactics for you to design custom display boxes that can help your brand win over your top competitors:
1- Select The Right Box Style Considering Your Needs
The box style is an essential element of product packaging. Always choose the box style that suits your brand and product. There are different packaging styles available in the market to choose from. Some of the trendy packaging styles are mentioned below:
- Custom Dispenser Boxes
- Custom Double Wall Display Lid
- Custom Easel Counter Display
- Custom Easel Display Stand
- Custom Front Cut Out Display Tray
- Custom Pop Counter Display Tray
- Custom Side Lock Tuck Top Display Box
- Four Corner with Display Lid Boxes
- 1-2-3 Bottom Display Lid boxes
- Display Box Auto Bottom
- Custom Self Locked Counter Display Tray
It is important to consider that there are different types of products that are different in nature, properties, and sizes and that need specific packaging styles. However, you can choose any of the above custom display box packaging styles that fit your products, suits your brand, and provides an excellent experience to your target clientele.
2- Suitable Stock With Extensive Design Opportunities
Are you confused about choosing the right material for your product display boxes? Not to worry, I will tell you which is the best packaging material to create custom presentation boxes for your brand. Paper-based cardboard material is trendy and the best option to create custom display boxes wholesale packaging that allows extensive opportunities for several printing and embellishments.
Custom counter display boxes are made with sustainable cardboard material and printed with eco-friendly soy ink that increases your brand value in the market. This material is 100% biodegradable and nature friendly that dissolves in the soil after a specific time. Approximately 80% of all products sold in the European Union and USA are packaged in cardboard boxes. An aqueous varnish coat is the perfect finishing option for these custom cardboard display boxes.
3- Custom Made Countertop Display Boxes With Inserts
Countertop display boxes in retail stores play a vital role in product presentation. And these boxes can be customized to store just one product or several smaller products in the same box. Here inserts come that hold the products in place and showcase the products in an efficient way.
In addition, custom inserts make the products shipping most manageable from one place to another, having different distances. Inserts protect the products in the box and are easy to assemble. This factor makes them perfect for small products displayed in the retail market.
Moreover, you can decide the numbers and sizes of box inserts considering your product sizes. However, the addition of custom box inserts can increase your total cost of custom packaging of display boxes up to 15-25% of the price of the simple box without inserts.
4- Perfect Color Combinations And Logo Printing With Text
Color choice matters for brands to attract their target customers to their products. Color preference differs from person to person. You can decide about choosing your color combinations considering your target region, gender, and age group. The color preference for dark colors increases with age, while for bluish and light colors such as white, black, purple, and yellow decreases. Children like childish colors that are shiny, bright, and warm, like green, red, and blue.
On the other hand, females prefer pink, peach, coral, and rose, which have a feminine aura with different tones and shades. Males prefer colors that have masculine essence, like, gray, brown, blue, and burgundy. Colors are paired with one another, having different tones that promote the masculine aura.
Moreover, there are also neutral and unisex colors that are perfect for children, males, and females, such as yellow, white, brown, green, and orange. These colors are perfect for boys and girls alike that can be paired with other color shades, mainly blue and pink.
The color schemes play a vital role in attracting people to the food products packed in custom display boxes. If they find the product box design attractive, they try to get it instantly. This way, color choice is an essential factor that greatly impacts customers’ product buying behavior. According to research, 85% of consumers say color influences their buying decisions.
5- Add-Ons And Embellishments For CBD Display Packaging Box
There are different types of add-on options that lure customers and provide good protection to the product especially CBD products. These additional features are:
- Glossy Lamination
- Matte Lamination
- Silk Lamination
- Metalized Foiling
- Varnish Coating
- Aqueous Coating
- Soft Touch Coating
- Spot UV Coating
- Blind Embossing
- Blind Debossing
- Window Patching
- Custom Box Inserts
- Tear Strip
- Box Feet
- Box Sleeves
Printed custom display boxes for retail products with these embellishments provide customers with a happy and handy user experience.
6- Free Sampling With Cosmetic Products Display Boxes
Let’s suppose you want to launch a new cosmetic product and test its response by your customers, then free sampling is perfect for this purpose. This factor not only pleases your clients with your service but also develops loyalty in them for your cosmetic brand. In addition, they will check the cosmetic products i.e. lip balm, lip gloss, lipstick, lip liner and analyze and plan to buy them. It’s a type of marketing research that can help you make perfect products for your customers, considering their feedback.
Cosmetic display box packaging is the best option for giving free product samples to shoppers. You can place these custom printed display boxes with your brand story at the store billing counter so they can easily pick the product on the cash counter or at the entering point to make the products the first thing to notice.
7- Available For Multiple Product Presentations
There are different products in the retail stores; similarly, display boxes are available for various products like edible items, skincare products, toys, and electronics. You can customize these display boxes according to their products’ nature.
The Wrap-Up!
Consumers prefer to try products that are attractive and appealing to them. The more your custom display boxes are lucrative, the more chances are that people will like your products and buy them instantly.
CustomBoxesMarket is one of the display packaging boxes manufacturers in the US packaging market. We have experienced custom packaging designers that make unique and enticing boxes for your brand that distinguish your products from the rest. You can order the custom packaging boxes with the necessary information Here.
So, if you want to promote your products in the highly competitive market, no delay and contact us via online chat, phone (+9252020805), or our email address (sales@customboxesmarket.com).
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