What are the Amazing Facts About Custom Packaging?
December 16, 2021 Custom Packaging
Custom packaging boxes are more than just encasing products in containers nowadays. They have become more than that and are playing their essential role as an effective tool for brand/product marketing that leads to business success.
7 Amazing Facts About Custom Packaging Of Product Boxes
Custom packaging is highly important for displaying your brand products in retail stores. It is advantageous for your branding and business promotion. Custom boxes fulfill the needs of businesses in their product packaging. They not only protect the product but also make your product boxes captivating for your target customers. Renowned brands create customized packaging boxes to make their products stand out in the crowded retail market.
What Is Custom Packaging?
Custom packaging is the name of encasing products in a befitting way that differentiates items from the rest of the retail items. Customized product boxes with creative designs attract shoppers to the products and urge them to buy the products. Finally, the products’ sales increase, leading to business growth quickly in the higher competitive market. Moreover, you can personalize them in any way you like.
The global industrial packaging market size is expected to touch USD 69.26 billion in 2022 at a compound annual growth rate (CAGR) of 6.36 percent.
Check out these amazing facts about custom packaging that make products unique and lucrative for consumers!
100% Customizable Packaging Boxes Attract Customers
Customers prefer to buy products that look unique, innovative, and enticing for them. They don’t like ugly standard packaging that makes them bored. That is why popular brands are creating attractive product packaging boxes to grab their target customers’ attention and make them decide to buy the products. Furthermore, it is important to note that custom packaging can be customized easily in a wide variety of sizes, designs, materials, color printing, and embellishments according to your needs. The customization of packaging boxes also depends on the product nature, brand needs, and budget.
You can choose packaging box styles concerning your product requirements. Some of the popular retail goods packaging styles are:
- Window Die-Cut Boxes
- Magnetic Closure Boxes
- Two-Piece Boxes
- Gable Boxes
- Square Boxes
- Cylinder Boxes
- Rectangular Boxes
- Top Closure Boxes
- Bottom Closure Boxes
- And many more
You can easily make customized boxes using different packaging designs using different color schemes considering your target audience’s age group and gender. The most important factor in creating custom product boxes is the right choice of packaging material that not only protects the product but also helps in its retail presentation. Furthermore, you can create custom packaging in different sizes and shapes that fit your products. This way, you can make your product packaging boxes unique, attract your customers to your brand and boost your sales.
Perfect Product Presentation With Custom Packaging
Packaging has become very important because of its infinite product encasing and marketing benefits. Its main purpose is to protect products from internal as well as external risks. But now it has become much more important than them. It’s now playing a vital role in product promotion with custom display boxes that attract customers. The custom packaging design of retail boxes with different embellishments and printing of essential details such as logo and product information educates customers about the product and brand. This way, your brand gets high recognition and product awareness among your target demographics.
Cost-Efficiency Of Customized Packaging Boxes
Custom packaging containers are not as difficult to create as you think. You can create them easily with your own design ideas in a perfect way. It is important to clarify that more clients think that custom made boxes are expensive to create. But it is not 100% true because packaging costs depend on your packaging choices, embellishments, and artwork. If you go for minimal packaging, you can save a lot by investing in your product packaging. You can find cost-effective options for your packaging budget management. You can choose limited printing details, cheap packaging material (not low quality) like cardboard or Kraft paper, and easy to unbox packaging style.
Custom cardboard boxes are highly used in the packaging market, which is not only eco-friendly but also costs you cheaper than other types of packaging materials. This way, you can create wholesale custom packaging boxes, remaining within a budget at an economical box production cost.
In addition, the packaging has a direct impact on sales performance. Effective and attractive packaging increases product sales compared to standard product packaging.
Corrugated Cardboard For Products Shipping Boxes
Custom packaging comes in two forms: retail packaging and shipping boxes. Product shipping needs highly durable material to protect the products during transit. Mishandling of products can lead to big damage to the business. Corrugated cardboard boxes help deliver products safely. They guarantee their secure delivery to various points of sale. In addition, custom packaging of shipping boxes also has dividers to keep the products from colliding with other items in the same container. For an e-commerce business, custom mailer boxes are used that are shipped flat to their target destinations with total protection.
According to studies, American companies use corrugated boxes for packaging 90% of their products. These custom made boxes are eco-friendly and biodegradable that degrade into the soil after some weeks saving the environment.
Highly Durable Material For Custom Product Boxes
Customized boxes are made with different materials like kraft, white cardboard, corrugated fiberboard, and rigid boxes. Customers prefer to buy products that come in highly protective and durable materials. Sturdy paper-based materials are eco-friendly, that doesn’t harm the ecosystem, and protect the products from internal and external environmental factors that damage the product. Custom corrugated boxes are used for the shipping of products that provide extensive protection to the products during the delivery process. In contracts, cardboard materials create sturdy retail packaging boxes, which we see on the retail stores’ shelves.
Custom rigid boxes are made with rigid material that protects fragile, delicate, and expensive items such as gift products, ornaments, and glass items. They allow extensive opportunities for customization with numerous embellishments that make them striking and lucrative for onlookers.
Unique Custom Printed Packaging Boxes Attract Buyers
Custom packaging containers are more different than standard boxes. They play a crucial role in improving the brand image in the market and promoting products in the high competition. Custom packaging for small businesses is vital because they have limited budgets and can’t afford the significant investment in their packaging. They can easily grow their businesses quickly by choosing customized packaging for their encasing products. For this purpose, brands can print their product boxes differently using the appropriate packaging box printing technique and details that make them unique from the rest.
For example, custom packaging boxes with logo printing of your brand help get new customers as well retain old buyers to your brand and make them loyal to your brand. Printing information on the product box also helps in boosting your brand value among your target clients. These details can be product or brand related. In short, custom printed packaging boxes make your products unique and help grow your business at a fast pace.
Special Add-On Features Make Your Boxes Outstanding
Adding add-on features to the custom packaging wholesale boxes makes your products striking and unique. There are numerous additional add-on options that transform your simple product box into something unique and workable according to your desires and product needs. For instance, if your sensitive or fragile products are small-sizes and you have to place them into a single box with complete protection, then custom inserts are used. These divider inserts protect the small products from clashing with other items in the same box.
Similarly, window die-cut is an excellent add-on option for brands that allow customers to see inside the box. This way, they make up their mind to buy a product without any fret or fear. In addition, this factor makes customers think about the brand as a professional brand in the market that cares for its customers. At last, when they use the product and find it easy to unbox and use, they repeat the purchase on their next visit to the retail store or mall.
Moreover, custom box handles, window patching, laminations, metalized foiling, coating, embossing, and debossing are additional options that make usable, unique, and professional packaging boxes.
We have covered a topic in detail on business promotion with custom metalized boxes in 2 parts.
Wrapping Up!
Custom packaging boxes are made with powerful strategies that help in enhancing brand value in the market and increase product sales. If you want to grow your business quickly, you need to design custom boxes wholesale packaging in a unique way. The more your packaging will be attractive; the more chances are of your product promotion and business growth in the highly competitive business market.
To get the best custom printed packaging boxes for your company, you need to know which company is the best for your product packaging solution. Always find the best packaging supplier that provides your desired custom packaging boxes with unique and attractive designs.
CustomBoxesMarket is one of the top packaging companies in the USA and has many happy customers who also refer us to others due to our economical, environmentally friendly, and high-quality packaging.
If you have questions about the ordering process of custom packaging boxes, don’t hesitate to Contact us via our company email (sales@customboxesmarket.com), phone call (+1-925-2020805), or online chat.
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